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Sunday 7 July 2013

The Buzz of Guerrilla Marketing

Companies continue to look for different ways of marketing their products and services in order to win the competitive race in their market. One of the techniques that is used time and time again is Guerrilla marketing and no it has nothing to do with gorillas! Guerrilla marketing is basically low-cost unconventional ways of promoting a product or service. Examples of Guerrilla marketing could be anything from flash mobs to 3D billboards. It all depends on what the company is wishing to portray. These are some interesting examples below.




Creative stuff! Well I think they are! This form of advertising is a good way of standing out in the crowd as consumers continue to be exposed to more and more advertising material. Therefore it is a very effective way to get your brand out there and get people talking.

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