Classy Chanel

Today I went to the supermarket and came across this Chanel advertisement at the back of a style magazine.

I like Chanel always do their print advertising quite well as they always portray the classiness and sophistication of their brand. The black and white colouring used shows Chanel's 1900-1920's heritage. This has been consistantly used throughout many of Chanel's advertisements, print and film.

Chanel likes to portray women in a classy elegant way which I believe is a positive image for women in this day and age. Many women look to role models that are portrayed in a sexual way that sets expectations for women to dress with little clothing and be stick thin. That is why Chanel set themselves apart from may other luxury fashion brands. They portray women in a classy way not a sexual way. Allowing women to feel empowered and confidant when wearing Chanel products.